“Buy. Wear. Love.” For Blair Clothing is a Telly Winner for Explore.

Explore is thrilled to announce its outstanding success at the 44th Annual Telly Awards. With work for partners like Serta, 1st Source Bank, Martin’s Super Markets, and more placing in this year’s competition, Explore continues to solidify its position as a creative force in the broadcast & digital commercial industry with its 83rd film production award.

Shot on location in Florida, "Buy. Wear. Love" by director Kali Bailey is a testament to the collaborative efforts of a talented team. From concept development to post-production, every stage of the commercial's creation demonstrates a commitment to compelling storytelling and a passion for the craft.

Jeremy Pinckert, executive producer and founder at Explore shares, “Kali is very deserving of recognition in this industry. She is a talented director that we’re always pleased to be able to work with. Her extensive experience and ability to seamlessly merge storytelling with brand advertising is truly commendable.”

Executive produced by Jeremy Pinckert and directed by commercial & film professional Kali Bailey, “Buy. Wear. Love.” brought home a Bronze Telly for Directing craft. The feel-good, lifestyle vignettes and commercial sensibility highlight the style, versatility, and quality of the Blair clothing brand. 

Buy. Wear. Love.


About Director Kali Bailey

Kali Bailey is a commercial and narrative film director based in Nashville, TN. She has worked in the film industry since she was 14 years old, driven by a passion for authentic storytelling. With a background as a first assistant director and a feature film editor, Kali harnesses her extensive knowledge of the filmmaking process to craft powerful and emotive stories.

She has worked with major brands like Disney+, Nissan, Stella Artois and Make-a-Wish. She recently directed a promo series for National Treasure on Disney+ along with Disney’s internal Women’s Day video, directed a fantasy short film with over 7 million views and co-wrote a feature film called “A Week Away” currently streaming on Netflix. “The Futurist,” a sci-fi family film and her first feature as a writer/director, is currently in post-production.

View more of her work here

About The Telly Awards

The Telly Awards is the premier award honoring video and television across all screens. The Awards’ 44th annual edition - “Break through the static” - boasted nearly 13,000 entries from across the globe, the most in a decade. “The caliber of the work this season truly has reflected the theme of breaking out and standing out,” said The Telly Awards Executive Director Sabrina Dridje. “Our industry is experimenting with new technologies like never before, crafting truly compelling stories to draw attention to some of the world’s most pressing issues, and companies big and small are turning to more sustainable practices to break the cycle of past production processes.”


Explore Media